Marketing Services

Adder Group offers virtual marketing teams optimized to work within your organization to deliver best in class results. We provide the bandwidth, market insights, and competitive intelligence, along with process enhancements that can dramatically improve success rates. Teams can range from one area expert to a multi-person complement that executes major marketing initiatives.  Our capabilities include:

Marketing Support

  • Product definition and MRD generation
  • Product line positioning
  • Pricing analysis and modeling
  • Technical marketing support
  • Marketing plan development

Market Research

  • Market research and segmentation
  • Economic market analysis
  • End-user application development

Competitive Support

  • Competitive product analysis
  • Corporate intelligence development

Sales Lead & Account Development

Channel Development

  • Channel definition and strategy development
  • Vertical market development
  • Distribution plan development